Communicating Fashion in the Digital Era: Symbols, Signs and Stories

As part of the BTU x ESMOD partnership, Alban Adam’s masterclass will take place on March 17 in Georgia!

Marketing and communications consultant Alban Adam will host a masterclass on the topic:

"Fashion Communication in the Digital Era: Symbols, Signs, and Stories."

This unique opportunity allows you to explore how modern fashion communication is shaped in the digital landscape. Alban Adam, who has worked with brands such as Mugler, Diesel, and Balenciaga, will share his expertise on creating compelling brand narratives, symbols, and strategies.

The masterclass is designed for those interested in fashion communication, PR, and branding, providing insights into how leading brands craft powerful and memorable stories.

Doors Open - 16:00